David wondered how he could best present the strategy to the board. Did they want pure facts or did they want inspiration?

While some of the board members were science types and driven by facts and figures, others were people-oriented and motivated by emotions.

If he were to be succinct and sum everything up as terse as possible, he knew of no better way than using a HyperList. If he were to relate the strategy with inspiration and emotion, the best way was to tell an old fashion story. He could sum everything up in half a page using a HyperList. Or he could write a short story a couple of pages long that took them on an inspirational journey. The story would describe how the company would be when the strategy was fulfilled using a fictional character to relay the points.

He decided to give them a choice by summing up the two forms in a simple HyperList:

OR: 
    Pure facts = HyperList
        The most succinct presentation of data
    Inspiration = Short story
        Words painting pictures and inviting emotions

And then he wrote this story.